Quad Cities (September 11, 2018) - The Quad Cities Convention & Visitors Bureau (QCCVB) announced today that Dave Herrell, of Jacksonville, Fla., has been named their new President & CEO. Lynn Hunt, Vice President of Sales, has been serving in an interim role with the QCCVB and will support the incoming President & CEO during the transition.

Herrell comes to the Quad Cities after serving in management positions in Jacksonville, Phoenix, and Nashville. He has a background in destination and brand marketing, administration, operations, strategic planning, business development, fundraising, communications, and non-profit management. He will officially begin on October 8, 2018.

Before joining the Quad Cities Convention & Visitors Bureau, Herrell led the City of Jacksonville’s Office of Sports & Entertainment as their Sports & Entertainment Officer. The department is comprised of Sports, the Office of Special Events, the Film & Television Office and the city’s public access venues. A Mayoral appointee, he served as the city’s senior-level liaison with professional sports franchises, JAXSPORTS Council, University of Florida, University of Georgia, local universities, special event rights holders, the PGA TOUR, and City Council.

In addition, he was responsible for overseeing SMG (Jacksonville’s facility manager) which manages multiple city-owned venues including TIAA Bank Field, Jacksonville Veterans Memorial Arena, Baseball Grounds of Jacksonville, Prime F. Osborn III Convention Center, Times-Union Center for the Performing Arts, the Ritz Theatre & Museum and Daily’s Place, a new state-of-the-art Amphitheater, and Flex Field (Jaguars’ indoor practice facility).    

Herrell led the operation of annual signature events such as the Florida-Georgia Game, Florida-Georgia Hall of Fame Induction Ceremony, Jacksonville Jazz Festival, and the Sea & Sky Airshow to name a few.

He further managed the City’s Sports & Entertainment Complex Capital Maintenance Fund and was a principal on the $90M TIAA Bank Field stadium renovation project which included the creation of Daily’s Place.

He has also held leadership positions with the Arizona Sports Foundation, the Nashville Sports Council, and Music City Bowl, Inc. Throughout his career, he has been involved with hundreds of projects that have yielded more than $800M in direct economic impact. He has worked on numerous NCAA events, SEC Conference Championships, neutral site college football games, various amateur athletic and national governing body events, multi-day music & entertainment festivals, air shows with The Blue Angels, arts & cultural events, and more. 

 “The Board of Directors of the QCCVB is looking forward to working with the new President/CEO Dave Herrell,” says Tim Huey, QCCVB board chair. “Mr. Herrell comes to the Quad Cities with considerable experience and organizational skills that make him well suited to lead our QCCVB.  The Board is anxious for him to start and is confident the Quad Cities will give him a warm welcome.  He has worked for and with municipal governments in other communities. He has managed and promoted sports events and venues for many professional, collegiate, and amateur sports organizations.  Mr. Herrell is excited about the prospect of leading the QCCVB and helping the Quad Cities prosper and grow.”

 Herrell will lead the region’s official destination marketing and management organization that positively impacts the area’s economy and quality of life while promoting the Quad Cities brand.

 “I’m excited by the opportunity to drive economic development and help grow the Quad Cities brand during such a transformative time for the region,” says Dave Herrell. “By collaborating with the QCCVB Board of Directors, public/private stakeholders, community partners, and staff, we will make a positive impact, cast the vision for the future, tell our destination’s authentic story, and compete. I am grateful for the QCCVB Search Committee’s and Board’s confidence, and I can’t wait to get started.”

In his role as President & CEO, Herrell will oversee day-to-day operations, strategy and lead staff responsible for tourism marketing, brand development, group and convention sales, visitor experience, membership, and the recruitment and hosting of sporting events to the region. 

“After a nationwide search and exhaustive interview process Dave was unanimously recommended by the search committee”, said Nancy Ballenger, Search Committee Chair and Board member.  “Dave is a proven executive with a passion for making organizations and communities the best they can become, and we are thrilled to have him in the Quad Cities.”

Herrell will be formally introduced to partners and stakeholders at the QCCVB Annual Meeting on Wednesday, September 12 at 7:30 a.m. at the Rhythm City Casino Resort.  His official start date is October 8, 2018.

The Quad Cities Convention & Visitors Bureau, a non-profit organization, is the official destination marketing organization for the Quad Cities.  The organization generates over an $850 million economic impact on the region by bringing visitors, meetings/conventions, sports tournaments, and group tours to the area. More than 1.6 million visitors came to the Quad Cities in 2017.  For more information on the bureau and the Quad Cities go to

 Media Contact:

Charlotte Morrison – VP Marketing & Communications 309-736-6821 or


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