Jake Dixon, CEO and Team Leader of Keller Williams of the Greater Quad Cities, is looking forward to May 14. On that day all Keller Williams offices across the world will be closed. The company isn’t organizing a picnic nor are the agents taking the day off to relax and unwind. As Dixon explains the change in schedule serves a greater purpose.
"Keller Williams Realty serves the community outside of just real estate. We have an attitude of give where you live and not for the PR or spotlight, but because it’s the right thing to do,” Dixon says. "We believe in showing gratitude and doing random acts of kindness. We have the RED Day where all Keller Williams offices around the world close on the same day to do community service work.”
Keller Williams of the Greater Quad Cities, an honoree for Small Business of the Year at the 2015 Community Impact Awards, has only been in the region for about 5 years. Dixon says during that time the company has experienced record growth. He attributes it to a couple of factors: Keller Williams’ value statement of God, family, and then business, and the company-wide embrace of 21st century communications.
"We seem to be attracting the younger generation of realtors,” Dixon says. "We’re driven by technology. We’re the innovators in technology in our industry. We’re always ahead of the curve.” He finishes, "And the younger generation, using social media, is attracted to that by nature.”